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About Danielle Arad

Danielle is a digital marketing professional, UX fanatic, & hungry to get connected with people who are passionate about technology. She thoroughly researches the User Experience and User Interface industry to stay updated on the latest news and hot topics in the field and learn how to build smarter products. Danielle is founder of UX Crunch - UX for Fintech, where User Interface and User Experience professionals can come together as a community and share everything UI and UX.

Developing Mobile Web Apps: When, Why, and How

By |December 16th, 2015|Categories: Development|Tags: , , , , |

There are 6.8 billion people on the planet, 5.1 billion of whom own a cell phone (source). And today, an ever-growing percentage of these devices are smartphones. According to a recent Pew Research Center Study, the number of users accessing the Internet on their smartphones has more than doubled in the past 5 years, as

An Interview with Jeff Gothelf on Lean UX and Fintech

By |January 20th, 2015|Categories: Expert UX Interviews, User Experience|Tags: , , , , , |

I’ve been following leading user experience professionals & digital strategists for years now. Jared Spool, Tomer Sharon, Aarron Walter, & Paul Boag are among the top on my “hit list” to get for an interview here on UX Crunch. But, I finally managed to get the guy behind Lean UX – Jeff Gothelf – to

5 User Stories on How to Successfully Adopt Agile UX into Fintech

By |January 14th, 2015|Categories: User Experience|Tags: , , , , |

It wasn’t too long ago that we’ve seen technology companies developing their products using the waterfall method, particularly the leading players in the financial industry. The use of waterfall was largely due to the threat of changes in high regulated operations, the tendency not to leave their comfort zone, and the corporate politics factor. ‘Don’t

Currency Exchange Startup Is Disrupting Global Money Transfers

By |January 8th, 2015|Categories: Payments and Transfers|Tags: , , , , |

Living abroad and dealing with finances, whether it be a simple currency transfer from my U.S. account or a wire transfer from a client’s account to mine, can be a bit of a hassle. Those irritating fees and cuts banks and services take – I mean, what’s up with that? You’d imagine that with the

5 Fintech and UX Articles Paving the Way for Tech Disruption

By |January 5th, 2015|Categories: Top UX Articles|Tags: , , , , , |

Trends here, trends there. Really, trends are everywhere. So, what better way to cover my own version of the top fintech and user experience trends than to highlight the already-existing ones which I found most valuable? (Kudos to the influencers who have taken the time to evaluate the market from 2014 and share their professional

Millennials: How to Build a User Experience for Gen Y

By |December 30th, 2014|Categories: Payments and Transfers, User Experience|Tags: , , , , , |

It’s a funny (and not funny) story because just the other day, I got my credit card paper statement in the mail of all my charges from the previous month - not funny because that hefty number at the bottom of the statement was painful to swallow; funny because, well, who looks at these paper

5 Trending User Experience News Articles Leading Into 2015

By |December 28th, 2014|Categories: Top UX Articles|Tags: , , , , |

It was not too long ago that I’ve done my research trying to identify the importance of user experience in businesses, particularly having stakeholders accepting UX within strategy, whether it’s connected to marketing, product, sales or customer service. Now, only a few years later, it’s obvious that user experience is an invaluable asset for product

10 Mobile UX Design Best Practices for Payments Technology

By |December 24th, 2014|Categories: Payments and Transfers, User Experience|Tags: , , , , |

Moving money around from one place to another is a focal point when it comes to the global financial technology/Fintech scene today. With the rising popularity of fintech technologies, among the main four segments – personal finance, lending, bitcoin, and payment technologies – the latter has received premium spotlight. In fact, 7/10 largest financial technology

5 Top Tech Articles This Week About Payments Technology and Its Future

By |December 19th, 2014|Categories: Payments and Transfers, User Experience|Tags: , , , , , , |

Consumers have waited anxiously for quite some time for the introduction of mobile payments that will disrupt the tech world and make a lasting impact on their daily lives. Well, the long wait has been beneficial after all. As of 2012, the worldwide mobile payment volume in 2012 was 163.1 billion US dollars and is expected

11 User Experience Design Principles for the Fintech Industry

By |December 9th, 2014|Categories: User Experience|Tags: , , , , |

The internet has fathered numerous sophisticated innovations over the years: Amazon for the book industry, Netflix in the entertainment industry, Coursera.org for education, among others. Now, the internet and the financial industry have merged to create Fintech. The financial industry has taken a turn for the ‘better’ with the introduction of some revolutionary fintech products.