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Thinking Beyond Digital Touch Points: Designing Customer Experiences for Banking Systems

By |August 24th, 2016|Categories: Customer Experience|Tags: , , , , , |

An Interview with Jin Kang, VP, Experience Design at OCBC Bank A few years ago, I read a tweet of Jin Kang’s that changed my life. My working life, that is. She tweeted about bank sites and apps needing to be beautiful. Until just a few years ago, we didn’t hear too much talk about banks building beautiful websites or mobile apps.

Customer Experience Design: Changing the Way Banks Develop Apps

By |February 15th, 2016|Categories: Customer Experience, Expert UX Interviews|Tags: , , , , |

An Interview with Aden Davies, Financial Services Specialist on CX Design & Fintech As an analyst, I talk to a lot of bankers -- from various IT groups and business groups -- across the enterprise and write about the trends that are impacting the financial services business environment - trends like "customer experience design," "customer-centricity,"

The Culprit of Poor CX in Mobile Banking

By |January 6th, 2016|Categories: Customer Experience, Retail Banking|Tags: , , , , |

As much as mobile banking has been the hype in 2015, the banking industry is experiencing a bit of a hiccup when it comes to mobile banking satisfaction and CX. Since 2012, mobile banking satisfaction has steadily increased. Enter – 2015. Mobile satisfaction rates have dropped. Image Source According to Jenna Cheng of Yodlee Interactive,