3 Tips on How to Design for Habits in Fintech Applications

By |Categories: Financial Management, User Experience|Tags: , , , , |

It's not just the habit of saving. It's the habits surrounding savings. I'd like to work on that combination. In 2002, I opened an account with a futuristic, Internet-only bank launched by Zurich. "Only for people comfortable with using the Internet," warned The Guardian newspaper. It was an easy sell. An in-credit interest rate guaranteed to be 0.5% below the Bank of England base rate, ‘for life’ - quite a deal back at the beginning