The Culprit of Poor CX in Mobile Banking

By |January 6th, 2016|Categories: Customer Experience, Retail Banking|Tags: , , , , |

As much as mobile banking has been the hype in 2015, the banking industry is experiencing a bit of a hiccup when it comes to mobile banking satisfaction and CX. Since 2012, mobile banking satisfaction has steadily increased. Enter – 2015. Mobile satisfaction rates have dropped. Image Source According to Jenna Cheng of Yodlee Interactive,